Reviews and comment from the Demon Crew - creative writers at De Montfort University, Leicester.

Thursday, 2 March 2017

From £5 to a fortune

Wayne Hemingway’s talk last night was intelligent, informative and above all inspiring. He overran by half an hour, but nobody minded (save, perhaps, the Leicester fans with a match to get to) because the energy and enthusiasm with which he spoke set the room abuzz. 

From his beginnings with only £5 in his pocket to pay the rent, selling second-hand clothes at Camden Market with his future wife, to the rise of their Red or Dead brand, to their latest work at Hemingway Design, he weaved a rags-to-riches story for the ages and delivered a bit of much-needed hope for these modern times.

 But he didn’t stop there.

Just as he’d made sure to use ‘we’ instead of ‘I’ when talking about his brand’s successes, Hemingway took time to acknowledge how much harder it is for a young person today to do what he and his wife did at that age. More than that, he revealed the broken parts of our modern society, how it’s holding young people back, and – most importantly – how to fix it.
 
Hemingway’s final message was one of hope and determination: get out there, do something, and you will make a difference.


Ben Woore

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